[Opinion] What’s the Deal With the SpartAce Mania?

The dating rumors between singer Kim Jong-kook and actress Song Ji-hyo have only gotten stronger and more widespread, even after they both denied having any romantic relationship. The...

[OPINION] “The Black Label” was a Win-Win Situation for both JYP and Jeon So-Mi

On August 19, what is possibly the most shocking news in the entertainment industry broke out. Jeon So-Mi, the winner of Mnet’s survival program “Produce 101” and...

[Opinion] SM Entertainment’s ‘Star Date #Irene’ Is a Dangerous Level of Commodification

SM Entertainment's new simulation-based dating game starring Red Velvet's Irene is not only disgusting, but it is also dangerous for both the user and the star herself. SM Entertainment...

[Opinion] Thanks China! BTS is Gaining Major Traction in the U.S. Because of You

Send a Love Letter to China if you want to thank someone for BTS making a major drive in the United State’s market. The decision to install the...

[Opinion] There Is a Secret Behind The New York Times’ Reason for Including ‘Stranger’...

"Stranger" is a great show, but there is a fundamental reason why it stands out -- but The New York Times was scared to say it. I didn't...

[Opinion] Two Sides of the Same Coin

The current investigation involving Burning Sun, Seungri, Jung Joon-young and their associates are one side of a coin. On the other side being Jang Ja-yeon's life, death,...

[Opinion] Holika Holika X Jella Collaboration Is a Turning Point for K-Beauty

Earlier this year the Korean cosmetics brand Holika Holika launched one of the deepest foundation shades sold in South Korea. As a result, although the line only...

[OPINION] History of Kpop Boy Groups From 1990s

Kpop has come a long way over the years to become globally recognized in 2019. Looking back from the first generation of idols from the 1990s to...

[Opinion] What’s The Deal With K-Netizens?

Love them, hate them, compliment them, insult them -- the relationship that the international K-pop community has with K-netizens is complicated. Translations and translators have played a significant...

[OPINION] Why South Korea has the Most Established Fandom Culture

South Korea probably has the most established fandom culture in the world. The K-pop fans are no doubt the most dedicated, loyal, supportive, and sometimes, a wee...